small-batch market data

Hipster Companies of the 2020s

Stonks, but make it artisanal. Ethically sourced. Probably overpriced.

The Index, over time 📈

Each ticker's % change since the start of the window, hand-rebased.

Steeping the chart ☕

Roasting fresh numbers — hang tight.

Today's pour ☕

The whole basket, cup by cup.

SBUX ▲ 0.66%
Starbucks
$97.52

Before it was cool to dislike it.

ETSY ▼ 4.53%
Etsy
$85.14

Handmade, small-batch, definitely not mass-produced.

SHOP ▼ 4.84%
Shopify
$169.52

For your friend's candle side-hustle.

SPOT ▼ 0.55%
Spotify
$530.46

We'd rather be listening to vinyl, but.

BYND ▼ 4.46%
Beyond Meat
$6.85

Plant-based, obviously.

GPRO ▼ 8.70%
GoPro
$1.05

For documenting the bike commute.

AAPL ▲ 0.43%
Apple
$343.46

The original hipster starter pack.

BIRD ▲ 0.64%
Allbirds
$2.38

Shoes made of, like, trees and stuff.

WRBY ▼ 5.08%
Warby Parker
$23.34

Non-prescription, for the aesthetic.

SG ▼ 5.28%
Sweetgreen
$10.04

An $18 salad is an investment in self.

Priced by the cup

Current share price across the basket.